How Long Does It Take To See Results From Digital Marketing?

You Want Results And You Want Them Now

Does this sound familiar? You worked with a digital marketing agency that dragged things out, trying to milk you for more money. It felt like it took forever for them to show you results and when they did, you were underwhelmed. It shook your confidence in digital marketing—and maybe even in your business. 

You’re investing in digital marketing because you know it’s key for growing your business and making more money. But how long are you going to have to wait to see results? And, what does “results” even mean? 

These are some of the first questions we tackle when you choose Matty G Digital as your digital marketing expert in the Kawarthas. Here’s what I tell the business owners I work with about results and when they can expect to see them.

First Things First: Figuring Out What Results From Digital Marketing Means For You

I see the word “results” tossed around a lot. It annoys me because it’s so ambiguous. It can mean different things for different people, and frankly, what it means for you and your business will change as your goals change. That’s why it is really important to get clear on what results mean for you and what evidence you need to know digital marketing is working.

Results could look like…

Clicks on ads or calls booked from your site

Seeing your Google ranking increase

Strong engagement from your mailing list

Growing your mailing list of subscribers

Increased social media followers or a higher email open rate

IF YOUR GOAL IS TO

Make more money

Get more traffic to your website

Launch a new service

Increase revenue from email marketing

Keep your business top of mind

Some marketing goals can be achieved within a few weeks and you can see results in the form of clicks, subscriptions, or sales in the first couple of days. Others are going to take longer to cross off the list—but there should be clear signs that you are moving in the right direction right from the start. 

 Different Digital Marketing Tactics Work At Different Speeds

At Matty G Digital we work with five core marketing tactics: ads, email, search engines, social media, and design. Each serves its purpose within the bigger digital marketing picture—and each one delivers results at a different pace.

For example, social media is a great place to introduce your business to new people, but building awareness takes time. Social is not going to drive sales quickly. In other words, she’s not the leading lady in your digital marketing plan — but she still has a role with some great one-liners and laughs.

SEO on the other hand can deliver results fast. I can consistently get a local, service-based business ranking on the first page of Google within 60 days. And, if you are ready to pay for ads, you will start to see results immediately with the first click.

SEO and ads can get people to your site, but closing the sale is up to you.

If you want big results, we need to play big. 

That’s why I tell business owners thinking about working with Matty G Digital that I don’t want some of the their digital marketing—I want it all. The math is simple. 

More marking tactics in play = More opportunity for to make more money faster

Reality Check: Is The ROI You Expect Reasonable?

If you want to see 1 million dollars in increased revenue in six months but have no current digital marketing presence, an out-of-date website and only want to pay for one marketing tactic… you are going to be very disappointed. 

I am very good at what I do. But not that good. And anyone who says they are is a liar. 

I am not here to stop you from dreaming big. But, if you work with Matty G Digital, I am here to keep your feet on the ground. Setting realistic expectations for ROI and timelines is essential. 

To do that, we need to figure out: 

• Where you are starting from

• Where you want to go, and 

• How much you are willing to spend to make it happen

Are you willing to spend a dollar, if I give you back two dollars? 

Are you willing to give me two weeks of planning, if I can show you results that move you closer to your goal in 2 months? 

That’s the kind of reasonable expectations I can work with—and exceed.

Building A Strong Foundation Gets You Sustainable Results

Remember that marketing agency that was dragging things out for months on end before starting any marketing activities or delivering any results? That’s not Matty G Digital. Sure, we believe in building a strong foundation—just not at the expense of getting to work.

I get it. You’re a business owner and you don’t have time for that.

On the other hand, we also don’t believe in going in blind. Wasting time and money is not on the agenda—and that’s what happens when you start marketing activities without a plan. That’s why we invest time into character development, strategy and planning, website design and anything else you need for a strong, sustainable digital marketing presence. And, while we’re doing that, we can also put some marketing activities into play and start building momentum.

Then, when the foundation is laid and the plan is in place we can add in your chosen tactics one at a time until all pistons are firing and you are steadily moving closer to achieving your goals.

I Don’t Make Promises I Can’t Keep

I want you to succeed and I am not here to waste your time or money.

So when a business owner asks me “How long does it take to see results from digital marketing?” these are the only timelines I can guarantee:  

• You are going to know if you like working with me in the first 30 days. 

• You are going to see the needle moving within 30 days of launching your first marketing tactics. 

• By 60 days, I am going to be able to show you results that prove our marketing activities are getting your closer to achieving your goals. 

How long it takes to hit those goals depends on where you are starting from and where you want to end up. 

You Shouldn’t Have To Wait For Results From Digital Marketing

Some digital marketing agencies will drag things out and take forever to put your plan into action (assuming they have one) and deliver results. They don't take the time to get clear about what your goals are and what results you need to get there. They overpromise and underdeliver and generally make you feel like throwing your hands in the air and walking away.

I want the people I work with to succeed and I know that in order to execute digital marketing activities that will help you achieve your goals, we need a plan. I also know that business owners don't have time to sit around twiddling their thumbs wondering how long it will take to get results from digital marketing.

If you’re ready to work with a digital marketing expert that balances planning with action, gets the ball rolling and can show you real results within weeks—not months—of launching your first marketing tactics, you’re ready to work with Matty G Digital, the local digital marketing expert you can trust.